SVA MA Design Research

SVA MA Design Research, Writing & Criticism1 is a one-year graduate program2
devoted to the study of design, its contexts & consequences.
Our graduates have gone on to pursue research-related careers in publishing, education, museums, institutes, design practice, entrepreneurship, & more.3

  1. Formerly known as D-Crit
  2. About the program
  3. Applications accepted on a rolling basis. All successful candidates awarded a significant scholarship!
SVA MA Design Research

136 W 21st St, 2nd Floor

New York, NY 10011

e.

[email protected]

t.

@dcrit

p.

(212) 592-2228

Research – SVA MA Design Research

Research

Audio, Thesis Research

Scalies: Traversing the Render Universe

Ever wonder about the people in the architectural renderings that hang in the windows of real estate offices or on the scaffolding around construction sites? You know, those happy people doing yoga, riding bikes, and pushing strollers? In the architecture world, these people are called “scalies” due to their function as markers of scale and […]

Audio, Thesis Research

Beyond Fantasy – North Korean Posters

This podcast considers the contemporary contexts–both physical and digital–of North Korean propaganda posters. Featuring interviews with design writer Steven Heller, a North Korea Strategy Center officer, and a North Korean defector it presents through multiple points of view the complex eco-system of North Korean propaganda production and distribution.

Audio, Thesis Research

Big Fish Eat Small Fish

In recent years, big strategy-consulting giants have acquired design companies in an effort to build internal design expertise that can better address both strategic goals and customer experience. Corporations such as Deloitte, McKinsey, EY, and Accenture have co-opted design firms Doblin, Lunar, Intuitive, and Fjord respectively. This podcast tries to unravel the consequences of these […]

Audio, Thesis Research

New Amsterdam, Part 1

“New Amsterdam” is the first installment of an experimental new podcast that presents near-future design fiction in the form of a radio-drama style narrative. The story takes place in New York in the year 2027, ten years after a series of hurricanes flooded major parts of Brooklyn and Manhattan, and follows the Commissioner of Emergency […]

Audio, Thesis Research

How To Be Creative: The Chiquita Banana Edition

“How To Be Creative” is a speculative (and often satirical) podcast series on exploring self-help culture and its overlap with literature about creativity. In this week’s edition of “How to Be Creative” the host, Lorena Canales Morales, ventures on yet another culinary adventure, this time exploring the sweet delicacy of banana bread. In the quest […]

Audio, Thesis Research

Designing Sex, Death, and Survival

In April 2016, BusinessWeek invited Ida Benedetto to present her insights on the power of experience design at its annual design conference. She used the opportunity to reflect on recent the research into the fringes of transformative experiences that included adventures with sex party purveyors, funeral directors, and wilderness guides. Ida opened her talk discussing […]

Audio, Thesis Research

Building a Better Talking Doll

When Mattel’s A.I.-infused Hello Barbie hit shelves in the fall of 2015, she held tremendous promise: perhaps, at last, America’s favorite doll could also be a child’s favorite conversation partner. In practice, Hello Barbie fails to live up to her hype. This podcast explores Hello Barbie’s flop in the historical context of other tech-savvy toys […]

Excerpt, Thesis Abstract, Thesis Research

Non-Travel: Designing the Contemporary Travel Experience

The experience we have of a place is a combination of what we see, read, and hear about it. From social media to virtual reality, today we have even more ways of traveling the world, both physically and imaginatively. As digital technologies become more advanced, the depiction of space becomes more immersive and new forms […]

Excerpt, Thesis Abstract, Thesis Research

Curation in a Digital Age: A Closer Look at Digitization and its Impacts on the Exhibition-Making Field.

While we have completely embraced digitization in our daily lives, we are still in the process of grasping and understanding its impacts in other professional fields. The digitization of museums has transformed curation from an academic, intellectual, and cultural practice into a social process based on the visitors’ personal experience of the museum. Today, the […]

Thesis Abstract, Thesis Research

Keeping Up Appearances: How the Design of Storefronts Define Place and Value

What do small businesses in New York City communicate via their designed storefronts? What narrative are they telling and howdo storefronts affect a neighborhood’s identity? What types of storefronts clarify or confuse the city’s social, cultural, and economic complexion? Who has agency within their social and production networks, and in what ways does design allow […]

Excerpt, Thesis Abstract, Thesis Research

Rendering Real(i)ty: Architectural Visualization, Real Estate and the Image of the Twenty-First Century City

Today, New York City is in the midst of a construction boom. “Supertall” skyscrapers and large-scale “megaprojects” are currently taking shape at rapid speed. While many of these projects may not yet exist, architectural hyper-renderings, ostensibly, provide us with ways of envisioning how they will unfold within the urban fabric. These hyper-renderings have helped popularize […]

Excerpt, Thesis Abstract, Thesis Research

North Korean Posters: Design Politicized

To understand North Korean propaganda posters, it is important to understand North Korean ideology; if the text on the poster is the written ideology, the image on the poster becomes the drawn ideology. This research provides a window into this logic, by identifying the themes and symbols recurring in North Korean posters, and considering their […]

Excerpt, Thesis Abstract, Thesis Research

Designing with Non-designers: Participatory Design Practices in the Arenas of Social Development and Commerce

Co-design is the practice of designers involving clients and/or end-users to inform design solutions. In recent years, design consultancies have packaged co-design as a methodology, codified for example in the form of free-access toolkits to help marginalized communities. At the same time, as designers become an integral part of large corporations, co-design is being oversimplified […]

Thesis Abstract, Thesis Research

Speculations From Tomorrow: Characters and Empathy in Design Fiction

Design fiction, inherently a practice grounded in narrative, aims to create believable speculative fictions about future objects through storytelling.There is a need to develop a discourse between the fields of design fiction, narratology—the study of narrative’s structure and effects on perception—and the psychology of fictional characters. Narratology shows that empathizing with fictional characters can lead […]

Thesis Abstract, Thesis Research

Design and Values: US National Park Maps in the Twenty-First Century

Historically, maps produced by the US National Park Service have reflected a commitment to resource protection, public education, and stewardship. By looking at the design evolution of maps from the mid-twentieth century through today, it is possible to see how the values espoused by these maps have changed—and in fact promote an engagement with nature […]

Excerpt, Thesis Abstract, Thesis Research

Design, Thinking? Or How Design (Really) Wants To Make It In The Business World

“Design thinking” emerged in the workplace as a management practice, intended to codify and package designers’ way of thinking and doing into a step-by-step approach. The term tapped into executive, mid-management, and entrepreneurial anxieties about perpetually being innovative. But as companies adopt the fun and fast approach to innovation, a new myth about design is […]

Excerpt, Thesis Abstract, Thesis Research

Making Room for Baby: Navigating Children’s Domestic Environments in Contemporary America

The rooms we live in are sites where status, ideology, and anxiety surface materially: they are, in a sense, portraits of us. From this point of view, rooms inhabited by children are doubly fraught, reflecting not only clues to the identity of the child but the viewpoints of parents as well. Through their purchase or […]

Excerpt, Thesis Abstract, Thesis Research

Designing Sex, Death, and Survival in the Twenty-First Century

Successful experience designers, self-identified or not, tend to employ similar strategies, especially when it comes to opening people up to risk in a caring way. This research will inform a lexicon for designing experiences, with a specific focus on experiences that aim for human enrichment. Drawing from game studies, positive psychology, and the anthropology of […]

Research

Stereotypography

Typography and lettering can convey far more than the words or phrases they spell out. In the case of ‘Chop Suey’ letters, however, what’s conveyed is a lazy and often offensively applied attempt to filter down an entire culture to its calligraphic core in order to infuse western language with an otherness. Writing systems and […]

Research

Anthropology

In the previous week’s readings, we visited Derrida’s notion of the center, which with regard to knowledge, is constantly shifting. In creating new understandings of how systems function, there is a preoccupation with the center, it’s function, and how it comes to define the whole. For centuries across cultures of medicine, for example, the heart […]